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Barmenia GothaerPosted 1 month ago
EXPIRED

Werkstudent*in Marketing Automation

HybridKöln, North Rhine-Westphalia, Germany

Part TimeEntry LevelLarge

Job Summary

Support the marketing automation team in expanding direct business by designing independent content for email campaigns and landing pages. Analyze customer and sales data to identify growth opportunities and derive sales measures. Collaborate closely with other departments to plan and execute targeted campaigns. Take responsibility for specific projects and contribute innovative solutions. Work in a team of 7,500 colleagues at Germany's top-10 insurer, a mutual insurance society serving trusted individuals.

Required Qualifications

  • Fortgeschrittenes Studium
  • Idealerweise am Anfang des Masterstudiums

Desired Qualifications

  • Erste Erfahrungen mit digitalen Geschäftsmodellen, in einem Start-Up oder in einer Unternehmensberatung
  • Erste Erfahrungen im (E-Mail-)Marketing / Marketing Automation
  • Erste Erfahrungen im (Versicherungs-)Vertrieb

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