WeLab Bank - Product Manager (Unsecured Lending)
On-siteQuarry Bay, Eastern, Hong Kong
Job Summary
Own the performance of personal lending business by monitoring and optimizing key metrics including application volume, conversion rates, pricing performance, and portfolio growth across multiple acquisition and servicing channels. Conduct regular analysis of customer funnels and channel performance to identify growth opportunities and drive data-backed business decisions. Plan, execute, and manage business growth initiatives and campaigns to drive customer acquisition, refinancing, portfolio expansion, and retention. Develop customer communication strategies and engagement programs to enhance experience and outcomes. Identify and deliver enhancements to customer journeys, digital processes, and product features to improve conversion and operational efficiency. Work closely with cross-functional teams to execute initiatives and stay abreast of market trends and competitor activities.
Required Qualifications
- Bachelor's degree in Business Administration, Marketing, Finance or equivalent disciplines
- Minimum 5 years of relevant experience in Product Management, Business Management, Lending, Cards, Fintech, Digital Banking, or related fields
- Strong analytical capabilities with demonstrated experience in performance monitoring, funnel optimization, and data-driven decision making
- Experience in managing business growth initiatives, customer lifecycle management, marketing campaigns, partnerships, or digital products
- Comfortable working with large datasets and business metrics, including application volume, conversion rates, customer acquisition, pricing performance, and revenue growth
- Excellent communication and stakeholder management skills, with the ability to translate complex issues into structured frameworks and actionable plans
- Proven ability to manage multiple initiatives and work effectively in a fast-paced environment with minimal supervision
- Entrepreneurial mindset with strong ownership, problem-solving skills, and a passion for driving business growth
- Customer-centric mindset with a strong focus on continuous improvement
- Fluent in both written and spoken English and Chinese
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