Web Developer
On-sitePetaling Jaya, Selangor, Malaysia
Job Summary
Build high-converting sales pages for flagship bootcamps and masterclasses by transforming sales psychology into digital architecture, including objection-handling sections, comparison tables, and strategic CTA placements. Drive SEO and technical visibility by implementing structural SEO, structured data, and optimizing Core Web Vitals while monitoring Google Search Console. Architect product positioning and CRO by running A/B tests on headlines and layouts, structuring logical category pages, and optimizing mobile UX to eliminate drop-offs. Success is measured by increased conversion rates, organic CTR, and time-on-page within the first year. This role sits at the intersection of marketing, sales, and product to turn visitors into enrolled students.
Required Qualifications
- Strong WordPress experience
- Solid HTML/CSS
- Technical SEO Mastery including Core Web Vitals, indexing health, and Schema (JSON-LD) implementation
- Understanding of Conversion Psychology including problem agitation, urgency mechanics, social proof placement, and guiding a user's eye to a CTA
- Ability to make decisions based on analytics, heatmaps, and testing
Desired Qualifications
- Thrive Architect experience
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