Web Content Manager (m/w/d) – befristet auf 1 Jahr
On-site · Köln, North Rhine-Westphalia, Germany
Job Summary
Web Content Manager (1-year fixed term) in Cologne overseeing the digital customer journey across campaigns, landing pages, category and rich content, coordinating localization and international rollouts, ensuring CI/CD-aligned content, and collaborating with Brand, CRM, UX, and other stakeholders. Responsibilities include developing and publishing landing pages and campaign pages, translating business requirements into engaging, user-friendly page experiences, continuous optimization via A/B tests and UX insights, ensuring consistent brand presence across markets, and adherence to CI/CD guidelines across digital touchpoints. Key skills include CMS proficiency (Storyblok, Contentful, Bloomreach, TYPO3 or similar; Storyblok a plus), SEO, UX, conversion optimization, HTML/CSS basics, and ability to work in a dynamic, international environment. Requirements emphasize 2–5 years of experience in Content Management, Digital Marketing or E-Commerce, and comfort collaborating with cross-functional teams.
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