Web and eCommerce Manager
RemoteSouth Africa
Job Summary
Define the product roadmap for globalknowledge.com, prioritizing initiatives based on business impact and technical feasibility. Own the information architecture and serve as the primary business owner for web operations, including content publishing workflows and site health. Lead conversion rate optimization initiatives in collaboration with the Digital Marketing Manager, identifying friction points and driving A/B testing programs. Manage data integration requirements between the website and backend ERP systems (Dynamics 365 and BAPS), ensuring accurate course catalog data and pricing across regional properties. Partner with IT and agency development teams to document technical specifications and resolve data quality issues impacting site experience. Serve as the day-to-day marketing lead for web hosting and development agency partners, translating business requirements into detailed technical briefs and managing project timelines. This role requires 5+ years of experience in web product management or digital operations, with hands-on CMS proficiency and ERP integration knowledge. The position is remote with flexibility to cross over to US time zones, though the team usually operates within the UK time zone.
Required Qualifications
- 5+ years of experience in web product management, digital operations, or a closely related discipline
- Demonstrated ability to manage complex, multi-region web properties with distinct technical environments and data sources
- Working knowledge of ERP data integrations and the ability to document and communicate technical requirements across marketing, IT, and agency stakeholders
- Proficiency with web analytics platforms including Google Analytics (GA4) and Salesforce reporting
- Proven experience managing external agency partners — including scoping work, managing timelines, and holding partners accountable to KPIs
- Strong understanding of SEO fundamentals, AEO, site architecture best practices, and CRO methodology
- Exceptional organizational and communication skills
- Experience working in a dual-stack martech environment (NAM vs. EMEA)
Desired Qualifications
- Experience with a specific CMS platform
- Ideally within a B2B, non-SaaS, or professional training/education environment
- Hands-on experience with CMS platforms
- Highly desired: Sitecore CMS
- Experience building executive-facing dashboards
- Experience working in a dual-stack martech environment (NAM vs. EMEA)
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