Watersound Wedding Sales Manager
On-sitePanama City Beach, Florida, United States
Job Summary
Develop and execute strategic sales plans targeting new business opportunities across Northern Florida, focusing on event planners, weddings, and organizations. Manage and grow a portfolio of accounts by building relationships, upselling services, and ensuring long-term loyalty while conducting proactive outreach through cold calling, lead generation, site visits, and networking. Deliver compelling presentations showcasing catering options and venue offerings, then handle inquiries, proposals, negotiations, and contracts in accordance with departmental procedures. Utilize brand-approved sales systems like Delphi to track leads, manage accounts, and generate reports to maintain accurate forecasting and pipeline visibility. Collaborate with Property Service Managers, culinary teams, and operations to introduce clients, communicate event details, and support informational needs for seamless transitions. Represent the Watersound Wedding Collective at industry showcases and promotional events to strengthen market presence.
Required Qualifications
- Bachelor's degree in Hospitality Management, Business Administration, Marketing, Event Management, or related field preferred; equivalent hospitality experience may be considered
- Minimum of 4 years of experience in event planning, catering sales, wedding coordination, or hospitality sales required
- Valid driver's license required
- Ability to work a flexible schedule, including evenings, weekends, and holidays based on business demands
- Strong multitasking, organizational, and problem-solving skills in a fast-paced environment
- Professional, detail-oriented, and guest-service focused demeanor required
- Proven experience in outside sales, business development, or hospitality sales management
- Strong knowledge of wedding, catering, luxury hospitality, and social event sales operations
- Advanced sales skills including cold calling, lead generation, prospecting, account management, and territory development
- Excellent negotiation and closing skills with a strong customer-focused approach
- Ability to conduct engaging presentations, site tours, and upsell additional services effectively
- Exceptional written and verbal communication skills with the ability to build rapport with clients, vendors, and leadership teams
- Strong organizational and time management skills with the ability to prioritize multiple projects simultaneously
- Analytical mindset with the ability to interpret sales data, forecast revenue, and develop actionable business strategies
- Demonstrated success managing multiple accounts while meeting or exceeding sales targets
- Creative mindset with the ability to design customized experiences and unique event concepts
- Ability to maintain professionalism, confidentiality, and composure in high-pressure environments
- Strong customer service orientation with a commitment to delivering elevated guest and client experiences
- Ability to collaborate effectively with Property Service Managers, operational leaders, culinary teams, and executive leadership
- Ability to stand and walk for extended periods
- Frequent bending, lifting, pushing, pulling, carrying, kneeling, and stooping
- Must be able to lift to 25 lbs
- Possibility to work 11+ hour shifts
Desired Qualifications
- Previous luxury hospitality, resort, or wedding sales experience preferred
- Minimum of 1 year of supervisory or leadership experience preferred
- Proven experience achieving sales goals and revenue targets in a hospitality or event-driven environment
- Experience with Delphi, CRM systems, and event management software preferred
- Proficiency in Microsoft Office Suite, including Word, Excel, Outlook, PowerPoint, and Teams
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