VP, Commerce - Catalog - The Orchard
$155,000–$180,000 year
On-siteNew York, United States
Job Summary
Build and own the Global Catalog roadmap in partnership with the SVP, establishing operating protocols and KPIs that shift the organizational mindset toward total repertoire value. Assume full accountability for the Catalog division's financial health and revenue targets, developing strategies that span multiple revenue pillars to maximize global market share. Partner at the highest level with Label Heads and Global Commerce Leads to architect proactive catalog strategies that turn creative repertoire into global revenue, driving cross-functional alignment across all commercial pillars. Act as the central architect for maximizing repertoire impact, partnering with Commerce, Marketing, and Relationship teams to identify culturally relevant moments and timing that unlock catalog growth and resurgence. Embed data-driven decision making across the division by leveraging analytics, tools, automation, and predictive modeling to scale catalog optimization globally. Lead, mentor, and empower a specialized team including a Senior Director and a Director, fostering a culture of innovation where every catalog asset is treated with strategic nuance.
Required Qualifications
- 15+ years in digital commerce, marketing, or distribution
- significant background in project management
- cross-functional global coordination
- A track record of building departments, startups, or specialized business units from the ground up
- experience integrating teams into broader operating systems
- Deep understanding of the intersection between all commerce channels and economic models (frontline, services, distribution)
- Advanced experience in P&L management
- revenue modeling
- Comfortable utilizing data tools and automation
- drive scalable, global optimization
- A robust network of senior tier relationships across global commerce platforms and DSPs
- proven track record of shaping platform strategy
- securing high impact positioning for repertoire
- A strong intuitive sense for music culture
- A&R narratives
- timing
- ability to balance data-driven insights with creative storytelling
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