Vice President, Product Marketing (IP)
RemoteUnited States
Job Summary
Define and lead the end-to-end Go-to-Market strategy for Clarivate's global Intellectual Property portfolio, aligning business objectives with customer needs. Develop portfolio-level positioning, value propositions, and messaging frameworks to articulate market differentiation. Partner with Product, Sales, and Engineering leaders to support new launches and ensure strong adoption. Enable commercial success through sales enablement, including portfolio storytelling, product playbooks, and competitive insights. Drive marketing programs for pipeline generation, revenue growth, and retention while leveraging insights to optimize engagement across the buyer journey. Build and lead a high-performing global marketing team, collaborating with Brand, Communications, and Events to elevate industry presence. Establish clear performance metrics and translate data into actionable recommendations for executive stakeholders.
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 15+ years of experience in global B2B marketing, including senior leadership roles with responsibility for portfolio marketing and Go-to-Market strategy
- Proven track record leading multi-product or enterprise-level GTM initiatives within information services, technology, SaaS, or data-driven businesses
- Strong understanding of enterprise sales models, complex B2B buying journeys, and revenue-driven marketing metrics
Desired Qualifications
- Advanced degree in Marketing, Business, Communications, or a related field
- Experience marketing Intellectual Property, legal technology, research, analytics, or workflow solutions
- Experience leading global, matrixed marketing teams across regions and functions
- Experience developing executive-level messaging, portfolio narratives, and competitive positioning for complex B2B solutions
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