Vice President of Marketing

Vice President of Marketing at Catch Health leads a senior, execution-focused marketing organization responsible for turning strategy into scalable, measurable growth. Responsibilities include overseeing pay-per-call acquisition, managing relationships with networks and affiliates, optimizing pricing and yield, leading lifecycle campaigns across channels, improving conversion through landing-page and funnel optimization, aligning brand messaging with product experience, and maintaining full-funnel attribution and ROI accountability. The role requires deep experience in performance marketing, lead generation, pay-per-call ecosystems, data-driven decision making, and building high-performing marketing teams to drive customer acquisition and revenue growth across health, life, and P&C segments.