Trade Marketing Specialist

Setting and implementing promotional strategy, long and short-term marketing plans; introducing promotions, new products, concepts, displays; creating pricing policy and price lists for CZ/SK; organizing events, catalogs, fairs, and translations; close cooperation with Marketing Manager for local market adaptation; creation and execution of local sell activities with local sales teams; translation/adaptation of materials with a translation agency; collaboration with CE digital and social media manager; budget management including purchase orders and ROI allocation; measure and report performance of marketing campaigns and analyze market/competition to identify new channels; regular customer meetings and visits.