Trade Marketing Coordinator

Trade Advertising Assistant/Coordinator role focused on planning, executing, and optimizing AMS campaigns for Scholastic’s Trade division. Primary responsibilities include managing scheduling and setup of Amazon Marketing Services campaigns with keyword optimization, tracking timelines and launches, developing seasonal advertising grids, researching and onboarding potential advertising vendors and partners aligned with target audiences and brand strategy, monitoring campaign performance and recommending optimizations to improve reach, engagement, and ROI, coordinating with internal teams and external vendors to ensure on-time delivery of advertising assets, and providing general administrative and project coordination support. Requires strong organizational skills, attention to detail, ability to manage multiple priorities in a fast-paced environment, and data-driven problem-solving. Proficiency in Google Sheets/Drive and a keen interest in advertising/marketing within publishing are preferred.