Therapy Business Manager | GI Prima | Barpeta

Develop and execute sales strategies to drive primary and secondary sales while managing the distributor network to meet financial and ethical objectives. Plan monthly and quarterly business activities, including trade activation, demand generation, and fulfillment, while monitoring actual sales to reduce variance against expectations. Create and maintain customer lists for doctors and chemists, identify potential towns for new distributors, and conduct science-based discussions to promote products ethically. Organize clinical meetings, market blitzes, and merchandising activities to ensure brand visibility and support new product launches. Execute customer management plans to achieve 100% doctor coverage and maintain retailer inventory levels.