Exa logo
ExaPosted 3 weeks ago

Technical Product Marketing, Content

$150,000–$250,000 year

On-siteSan Francisco, California, United States

Full TimeStartup

Job Summary

Own the weekly technical content engine for engineers, shipping benchmarks, teardowns, and video tutorials that survive Hacker News scrutiny. Drive Answer Engine Optimization by structuring content for AI citations and measuring share of relevant answers across major models. Map organic search visibility through topic architecture and internal linking strategies while partnering with Digital Marketing on site mechanics. Build an AI-first production pipeline that automates research, drafting, and fact-checking to ensure technical accuracy. Measure organic discovery success via sessions, signups, and citation tracking to inform content decisions.

Required Qualifications

  • 4+ years writing technical content for developers at an API-first, infrastructure, or developer tools company
  • A public portfolio you personally wrote
  • Real developer credibility
  • A working thesis on answer engine optimization
  • Working knowledge of technical SEO fundamentals and content analytics
  • A proven AI builder mindset
  • This role is based in-person at our San Francisco HQ

Desired Qualifications

  • A background in engineering, data science, or a quantitative field
  • Experience publishing benchmarks or evals, including handling the criticism that follows
  • Domain depth in search, retrieval, RAG, or agent frameworks
  • Multimedia range: video walkthroughs, conference talks, or livestreamed builds
  • Experience growing an organic channel from near zero at an early-stage company

Hiring someone like this?

Get your role in front of qualified candidates on Sorce.

Get started

Apply to this job in one click with Sorce

Apply on Sorce