Technical Marketing Specialist - Building Materials
$24,000–$24,000 year
On-siteBryan, Ohio, United States
Bryan, Ohio, United StatesOn-siteFull Time$24,000–$24,000 yearEnterprise
Full TimeEnterprise
Job Summary
Create technical marketing content including white papers, case studies, CEU courses, videos, and podcasts focused on the building envelope and mass timber. Plan and manage industry trade shows from planning through post-show follow-up, while developing collateral such as catalogs, reference guides, and sell-sheets. Produce display materials for events and support go-to-market strategy for new products like TRUFAST Walls. Maintain website content and partner on digital marketing activities via HubSpot. Travel 10-15% annually for job sites and meetings.
Required Qualifications
- 3-7 years in building-products, construction, architecture/engineering, or a related industry association
- Bachelor's degree in marketing, communications, construction management, architecture, or engineering – or equivalent experience
- Strong writing skills for technical/professional audiences (architects, engineers, specifiers, contractors)
- Comfortable managing multiple projects and vendors independently
- Ability to execute a variety of marketing activities such as trade shows, collateral materials, product displays & merchandising materials, and digital marketing (website, social media and email marketing)
- Demonstrates a high level of attention to detail ensuring accuracy of work
- Proficiency in Microsoft Office (Word, Excel, PowerPoint)
- 10-15% annually (job sites, trade shows, meetings)
Desired Qualifications
- Experience with exterior wall assemblies/facades or building envelope products
- HubSpot or similar CRM experience
- Adobe Creative Suites (Acrobat, InDesign, Photoshop, Illustrator) experience
- Familiarity with Pattern PIM/DAM, Smartsheet, or Teams
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