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PreplyPosted 1 month ago

Talent Marketing Lead (Employer Branding)

RemoteSpain or Barcelona, Catalonia, Spain

Full TimeSenior LevelMedium

Job Summary

Build attraction plans for Engineering, Data/AI, Design, and Commercial chapters by partnering with TA and hiring leaders to define priority audiences. Shape and deliver talent events, from meetups and conferences to sponsorships, while coordinating paid campaigns on LinkedIn and job boards. Own the Glassdoor strategy, including review responses and profile improvements, and improve the careers page to optimize the candidate journey. Measure impact through KPIs like reach, engagement, leads, and pipeline contribution, then share learnings with stakeholders to refine investment.

Required Qualifications

  • 4+ years across recruitment marketing, talent marketing, employer brand activation, talent events, or talent attraction in a fast growing Tech business
  • Strong relationship-building skills
  • A creative mindset for attracting talent
  • Hands-on events experience
  • A good understanding of how recruitment marketing supports hiring pipelines
  • A data-informed approach
  • Strong briefing skills
  • Confidence working with technical and senior stakeholders
  • Comfortable using AI tools
  • Experience with LinkedIn paid ads, job boards, talent platforms, Glassdoor, or employer reputation channels
  • Advanced English level
  • Based in, or open to relocating to, Barcelona or Kyiv
  • Happy to be on site when events and hiring pushes need you

Desired Qualifications

  • Experience improving Glassdoor scores or employer reputation platforms
  • Experience with employee advocacy or internal storytelling
  • Experience with university, graduate, or early-career programmes
  • Sourcing experience alongside recruitment marketing
  • Experience in a fast-growing tech, marketplace, SaaS, or AI-led company

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