Strategic Marketing Partner - ANZ
On-siteMacquarie Park, New South Wales, Australia
Job Summary
Develop enterprise-wide marketing strategies aligned to regional business priorities, industries, offerings, and strategic partners. Lead quarterly and annual marketing planning, ensuring alignment across business and marketing teams. Partner with senior business leaders as a trusted advisor, ensuring marketing initiatives are commercially focused and follow established planning, governance, and approval processes. Use customer, market, and business insights to develop clear, outcome-focused marketing briefs that guide planning, execution, and measurement. Champion a customer-centric approach by embedding customer insights and buyer journeys into marketing strategies and initiatives. Collaborate across Marketing and Communications, working closely with Campaign Managers to deliver integrated, high-impact marketing programs. Maintain regular engagement with stakeholders, providing visibility of initiatives, managing approvals, and ensuring alignment throughout delivery. Review and communicate campaign performance, using insights to continuously improve future initiatives. Partner with Sales Enablement to support go-to-market readiness through effective education and enablement of key marketing initiatives. Identify opportunities to scale successful campaigns, assets, and programs across industries, offerings, markets, and audiences.
Required Qualifications
- 10+ years' experience in strategic B2B marketing
- ideally within technology, consulting or complex enterprise services
- A proven track record of developing and delivering marketing strategies that drive business growth, pipeline and revenue
- Experience influencing senior executives and leading cross-functional collaboration within complex, matrixed organisations
- Strong strategic thinking, commercial acumen and financial management experience, including budget ownership
- An analytical, insight-led approach, using data to inform decisions, optimise performance and demonstrate business impact
- The ability to navigate ambiguity, influence stakeholders and bring clarity to complex business challenges
- Experience delivering industry and/or offering-led marketing programs
- A bachelor's degree in Marketing, Business, Commerce, Strategy, Management, Economics or a related discipline
Desired Qualifications
- Postgraduate qualifications
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