Strategic Marketing & Fundraising Manager
$85,000–$105,000 year
On-siteNew York City, New York, United States
Job Summary
Strategic Marketing & Fundraising Manager responsible for driving fundraising growth through donor acquisition, digital marketing, and direct response fundraising; oversees fundraising strategy and performance across multiple channels, while leveraging data and analytics to optimize results. This role partners cross-functionally to implement donor relationship management, identify and cultivate major donor prospects, plan and execute fundraising events, prepare donor communications and board-facing materials, and support revenue forecasting and pipeline growth.
Required Qualifications
- Minimum 5 years of experience in digital marketing and digital fundraising
- Bachelor’s degree
- Expertise in direct response fundraising and Google Ads strategy
- Experience with donor acquisition and direct mail fundraising
- Proven ability to use data to inform decision-making on strategy
- Independent worker with strong communication and collaboration skills
- Experience working for a health-related nonprofit with knowledge of current healthcare advertising and fundraising compliance restrictions a plus
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