Strategic Account Manager
On-siteDallas, Texas, United States
Job Summary
Develop and execute go-to-market sales strategies by vertical and account to exceed digital revenue targets. Drive digital revenue through audience extension and core products while generating new business and growing select accounts to maximize market share. Prepare individual advertiser account strategies with revenue goals and partner with management on best practices and industry trends. Engage daily with Account Executives and clients to uncover needs, present marketing solutions, and attend sales calls to generate new revenue. Establish and grow meaningful client relationships by simplifying digital spend and maximizing market share across multiple platforms. Educate the sales team on digital benefits, trends, and resources to assist with pre-sales information gathering.
Required Qualifications
- Bachelor's degree in marketing, Advertising or equivalent combination of education and work-related experience
- Minimum 2 year of Sales Experience
- Current knowledge of digital ad technology
- online ad serving
- 3rd party research skills such as eMarketer, comScore and Google Analytics
- Proficiency in MS Office products
- Fluency in English
- excellent communication skills, both verbal and written
- Occasional travel
- available to work extended hours if needed
Desired Qualifications
- preferable in Digital Marketing
- IAB and/or Google AdWords Certification
- Automotive & database digital marketing sales experience
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