Staff Marketing Scientist
On-siteSingapore, Singapore
Job Summary
Own the measurement strategy, operations, goals, and learning plans for key measurement partners or large customer verticals across Australia and India. Drive performance improvement through learning agenda development, experimental design, causal analytics, and ads efficacy solution prototyping. Partner with Sales leadership to evaluate and improve Snap's ad products using rigorous scientific frameworks, while leading quarterly business reviews on industry trends and measurement adoption. Manage first-party and third-party measurement operations, conduct country-level performance meta-analyses, and build measurement fluency across the team and cross-functional partners. Serve as the trusted measurement consultant for strategic advertiser relationships.
Required Qualifications
- Bachelor's degree in a quantitative or business field, such as economics, mathematics, engineering, operations research, or a related discipline
- 10+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company
- Experience in ads measurement
- Deep understanding of measurement concepts, solutions, and the statistical fundamentals that underpin the ads efficacy and measurement ecosystem
- Ability to access, analyze, interpret, and communicate ads performance insights using a wide range of standard data science tools
- Demonstrated ability to structure and conduct analyses that generate actionable insights and recommendations
- Proficiency in advanced analytical tools such as SQL, SAS, and SPSS
- Strong understanding of the industry, key verticals, and brands, with the ability to apply measurement solutions and insights creatively to improve advertiser performance and strengthen Snapchat's value proposition
- Ability to communicate highly complex martech and measurement concepts to executive audiences
- Strong grounding in applied statistics, including sampling methodologies, causal modeling, time series analysis, and data mining techniques
- Minimum Qualifications: Bachelor's degree in a quantitative or business field, such as economics, mathematics, engineering, operations research, or a related discipline
- 10+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company
- Experience in ads measurement
- Deep understanding of measurement concepts, solutions, and the statistical fundamentals that underpin the ads efficacy and measurement ecosystem
- Ability to access, analyze, interpret, and communicate ads performance insights using a wide range of standard data science tools
- Demonstrated ability to structure and conduct analyses that generate actionable insights and recommendations
- Proficiency in advanced analytical tools such as SQL, SAS, and SPSS
- Strong understanding of the industry, key verticals, and brands, with the ability to apply measurement solutions and insights creatively to improve advertiser performance and strengthen Snapchat's value proposition
- Ability to communicate highly complex martech and measurement concepts to executive audiences
- Strong grounding in applied statistics, including sampling methodologies, causal modeling, time series analysis, and data mining techniques
- Default Together Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.
Desired Qualifications
- Advanced degree in business, mathematics, economics, engineering, or a related field
- Deep understanding of the digital advertising and measurement ecosystem across both Brand and DR
- Extensive experience working directly with top advertisers across vertical-specific Brand and DR measurement
- Experience leading or developing teams or peers
- Self-starter who is equally comfortable presenting to C-level executives and writing queries or code when needed
- Proven track record of building and influencing client or partner relationships
- Experience with Cursor is highly preferred
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