Staff Data Scientist, Marketing
RemoteBelo Horizonte, Minas Gerais, Brazil
Belo Horizonte, Minas Gerais, BrazilRemoteFull TimeSenior LevelDoctorate Or Professional DegreeDigital MediaSmall
Full TimeSenior LevelDoctorate Or Professional DegreeSmallDigital Media
Job Summary
Own the full data science engine for the Insurance vertical, from business problem definition to deployed model and live ROAS performance. Build and validate buying models that maintain positive ROAS and lead quality across Messaging, Funnels, Content/Listicles, and other brands. Frame problems directly with stakeholders, hand off the ML-engineering last mile to partners, and stay engaged through deployment, monitoring, and performance analysis. Focus on adtech algorithms, reinforcement learning, and recommendation systems within the AWS cloud to drive revenue growth and media efficiency.
Required Qualifications
- Proven experience in digital marketing, performance marketing, or the leadgen industry
- Strong modeling fundamentals: the ability to build effective models that drive business impact
- Multi-year, hands-on experience building and deploying ML solutions in the AWS cloud
- Hands-on experience across core technique areas: multi-armed bandit / reinforcement learning, recommendation and ranking systems (content-based, collaborative filtering, hybrid), funnel and monetization optimization, LTV modeling
- Expert Python and SQL
- 5+ years in a hands-on, in-the-weeds applied data science role delivering measurable business impact
Desired Qualifications
- Building adtech algorithms and supporting user acquisition or paid media modeling (highly desired)
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