(Sr.)Program marketing manager

Develop program marketing plans by conducting market analyses of health care financing, organization, systems, and standards to support strategies, objectives, tactics, and budgets. Establish and execute promotional strategies while maintaining relationships with health system customers and internal business unit, marketing, and sales staff. Manage medium-scale, established programs with generally-defined plans and delivery methodologies, overseeing team performance and communicating project developments to higher-level management. Lead meetings with internal and external customers and vendors, conduct briefings, and develop new policies and procedures affecting program management. Requires a Baccalaureate degree and seven years of relevant experience.