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HusqvarnaPosted 1 month ago

(Sr.) Marketing Communications Specialist

On-siteAlmere Stad, Flevoland, The Netherlands

Full TimeSenior LevelEnterprise

Job Summary

Develop and implement integrated marketing and communication campaigns targeting consumers, translating global brand strategy into effective online and offline activities. Coordinate content marketing, social media, PR, email marketing, and digital initiatives while safeguarding brand identity and tone of voice across all customer touchpoints. Initiate consumer-focused activations, product launches, and campaigns, analyzing market trends and consumer behavior to drive improvements. Advise internal stakeholders on communication, branding, and marketing topics, collaborating with external agencies and international teams to maximize impact. Manage the planning, execution, and evaluation of communication projects, ensuring alignment with commercial growth objectives.

Required Qualifications

  • Hbo- of wo-werk- en denkniveau, bij voorkeur in marketing, communicatie of bedrijfskunde
  • Minimaal 5 jaar relevante ervaring in marketingcommunicatie, brandmanagement of consumentenmarketing
  • Ervaring met geïntegreerde marketingcampagnes en digitale communicatie
  • Sterke projectmanagementvaardigheden en ervaring met stakeholdermanagement
  • Sterke analytische vaardigheden en gewend om beslissingen te onderbouwen met data en inzichten
  • Uitstekende beheersing van de Nederlandse en Engelse taal
  • Proactief, ondernemend en in staat om projecten en campagnes zelfstandig te leiden

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