Sr Manager - Trade Marketing

Manage end-to-end Catalyst operations including algo definition, dashboard development, and audit processing to ensure timely settlement of secondary trade scheme claims. Drive increased line sell-in and share of shelf through tech-enabled activations like gamification and shopper engagement, while collaborating with Modern Trade teams on merchandising and instore promotions. Develop outlet-level secondary data intelligence from Catalyst dump files and build engine functionalities based on business evolution. Requires 8–10 years of experience in Trade Marketing within Consumer Healthcare. Based in Mumbai with 5–10% travel.