Sr Manager, Retail Marketing
$120,800–$161,900 year
On-site · Bentonville, Arkansas, United States
Job Summary
Sr Manager, Retail Marketing is responsible for the strategy, development, budget, sell-in/presentation and execution of all marketing programs for the Walmart retail account on behalf of Disney Consumer Products in North America. Leads a team of marketing professionals, partners with Walmart retail sales, and develops omni-channel plans (in-store, e-commerce, retail media networks, creator & affiliate programs, loyalty, CRM) to drive consumer engagement and conversions. Oversees budgeting, ROI metrics, dashboards, and measurables; ensures brand governance and legal approvals; travels as needed (travel eligibility is stated). Based in Bentonville, AR. Requires 8+ years of experience and a Bachelor's degree or equivalent, plus willingness to travel and possess a valid passport. This role emphasizes leadership, strategic thinking, data-driven decision-making, and cross-functional collaboration within a matrix organization.
Required Qualifications
- 8+ years Retail Marketing experience
- Bachelor’s degree or equivalent work experience
- Available for business travel
- Possess a valid passport
- Strong leadership and team management
- Excellent presentation and negotiating skills
- Data-driven and results-oriented
- Ability to collaborate with cross-functional teams in a matrix organization
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