Sr Manager, Media Strategy, B2B
$110,000–$125,000 year
HybridToronto, Ontario, Canada
Job Summary
Manage cross-channel campaign planning and logistics to deliver holistic, full-funnel recommendations for key client relationships. Own daily and weekly client interactions, including facilitating calls, handling requests, and sharing performance details. Analyze data to craft insights and drive internal and external recommendations, utilizing AI-enabled tools to accelerate research and reporting. Coordinate optimizations with Activation, Investment, and Data & Measurement teams while brainstorming workflow improvements. Package learnings into case studies and best practices to support new and existing engagements. This Sr Manager role requires 3+ years in media planning or client service, B2B experience, and proficiency with syndicated tools like MediaOcean Prisma. Salary range is $110,000—$125,000 CAD.
Required Qualifications
- 3+ years of experience in media planning, digital media or client service, ideally within complex organizational structures
- B2B or lead generation experience
- Experienced with syndicated media planning tools (e.g., MediaOcean Prisma, Comscore, GWI, Nielsen) to build audience-driven plans
- BA or equivalent with emphasis on marketing, advertising, or business
- Must be able to work from the office a set number of days per week in accordance with the company's then-current RTO policy
Desired Qualifications
- Desire to grow as a leader and mentor to colleagues
- Not afraid to defect from the status quo in order to make our clients and company more successful
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