Sr. Manager, E-Commerce Sales Strategy & Oper
$125,000–$125,000 year
On-siteBrea, California, United States
Job Summary
Lead end-to-end e-commerce and shopper marketing operations across Amazon, TikTok, Walmart, Target, and Instacart, driving portfolio optimization, pricing strategy, and promotional calendars. Analyze demand patterns to forecast sales and coordinate inventory availability with Operations and Supply Chain. Oversee marketplace presence by optimizing content, advertising effectiveness, and platform KPIs including ROAS and conversion rates. Manage an annual product listing and assortment strategy while leading an associate and external agency partners. Stay ahead of e-commerce trends and competitor activity to maintain a competitive edge.
Required Qualifications
- Bachelor's degree in Business, Marketing, or a related field
- 8+ years of experience in e-commerce, performance marketing, and integrated marketing within the consumer packaged goods (CPG) industry
- 2+ years of experience in shopper marketing and retail media
- Proven expertise managing and growing e-commerce businesses across Amazon, Instacart, Walmart, and other major online marketplaces
- Demonstrated experience leading and managing external agency partners
- 3+ years of people leadership experience, including managing and developing high-performing teams
- Proficiency with e-commerce and retail media platforms, including Amazon Seller Central, Amazon Vendor Central, Walmart Connect, Kroger Precision Marketing, TikTok Seller Center, and Criteo
- Experience using retail and e-commerce analytics tools such as NielsenIQ, Circana, Stackline, Helium 10, or similar platforms
- Strong analytical skills with advanced proficiency in Excel and experience using data visualization tools to drive business decisions
- Excellent communication and presentation skills, with experience presenting recommendations and business results to senior leadership
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