Sr Manager, Acquisition
$130,000–$160,000 year
Remote · United States or New York City, New York, United States
Job Summary
Senior Manager of Acquisition to lead Magic Spoon’s paid demand engine across DTC channels (Meta, YouTube, podcasts, influencer) with oversight of Amazon and TikTok Shop in partnership with external agencies. Drive efficient customer acquisition, forecast and manage paid social budgets, own CAC/ROAS, and lead the testing roadmap across formats, audiences, and landing pages. Manage mid-funnel channels (podcast, influencer, YouTube/OLV) and top-of-funnel support (CTV/linear, programmatic) as needed. Oversee marketplace planning (Amazon, TikTok Shop), coordinate with Ops and Finance, and partner with Creative, Brand, Retention, Retail, and cross-functional teams. Require 6+ years of paid media experience, direct channel ownership, strong project-management and stakeholder skills; remote-friendly with hybrid in Tribeca, NYC or fully remote within the US. Sponsorship not available. The anticipated annual base salary range is $130,000-$160,000, with equity and comprehensive benefits.
Required Qualifications
- 6+ years in paid media, paid acquisition, or growth marketing, with direct channel ownership and budget accountability.
- Deep hands-on experience driving paid social acquisition (Meta, TikTok) for a CPG and DTC brand.
- Experience at a CPG or DTC brand with omnichannel distribution preferred.
- Operational fluency across performance and growth marketing channels, with familiarity in podcast, influencer, and YouTube/OLV.
- Strong opinions on creative for performance - comfortable writing briefs, giving feedback, and partnering with Creative on production.
- Exceptional project management, communication, and stakeholder skills.
- Amazon or TikTok Shop experience a plus but not required.
- Experience with measurement methodologies - MMM/MMT, lift, attribution, survey - is a bonus.
- A passion for food, CPG, and the fast-evolving acquisition landscape.
- All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
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