Sr. Field Marketing Manager, North America
$117,000–$175,000 year
RemoteUnited States
Job Summary
Develop and execute integrated North America field marketing plans aligned to sales priorities and territory goals. Create client-facing campaigns, regional programs, and events that generate leads, accelerate pipeline, and support revenue growth. Partner with Sales, Client Success, Product Marketing, and agencies to deliver coordinated programs and assets. Use account-based marketing and segmentation to support retention, cross-sell, and expansion. Drive audience acquisition, targeting, and follow-up for regional and third-party events. Track performance across leads, pipeline, and program ROI, then gather feedback to continuously improve messaging and processes. This role reports to the VP of Field Marketing, NAMER and offers flexibility to work remotely from a U.S. home office.
Required Qualifications
- 10+ years of B2B marketing experience
- Experience partnering with enterprise sales teams to drive account growth, retention, and expansion
- Proven ability to build revenue-driving field marketing strategies, campaigns, events, and content
- Strong project management, measurement, and analytical skills
- Strong understanding of the customer lifecycle, buyer journey, and account-based marketing
- Excellent communication, collaboration, and influencing skills with senior sales leaders and account executives
- Experience with CRM and marketing automation platforms
- Ability to manage multiple priorities in a fast-paced, dynamic environment
- Highly organized, detail-oriented, and rigorous in execution
- B.S./B.A. in Marketing or a related field
Desired Qualifications
- Experience with Salesforce
- Experience with Marketo
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