Sr. Digital Media Planner
HybridMexico City, Mexico City, Mexico
EXPIREDMexico City, Mexico City, MexicoHybridFull TimeSenior LevelMarketing ServicesLarge
Full TimeSenior LevelLargeMarketing Services
Job Summary
Develop and execute omnichannel marketing strategies across Google Ads, Paid Social Media, and Programmatic channels while partnering with stakeholders on product marketing alignment. Collaborate with Digital Marketing optimizers on forecasting, campaign launch timing, and performance optimization, assisting with landing page creation and budget management. Track benchmarks, analyze data to surface challenges, and create reporting scripts and dashboards to empower the team. Manage multiple projects and competing deadlines efficiently while maintaining expertise in finance, legal, and brand safety policies.
Required Qualifications
- 4+ years of marketing experience
- experience across Google Ads
- Paid Social Media
- Programmatic platforms
- BA/BS degree (Business, Finance, Marketing, or equivalent)
- Advanced Excel/Google Sheets user
- Strong data analytics and operations skills
- Organizational skills and expertise in managing complex marketing campaign logistics
- Basic understanding of website creation and landing page optimization
- Experience with A/B Testing and reporting across channels
- Exceptional presentation skills
- Strong cross-functional management skills
- Relationship builder with excellent verbal and written communication skills
- Familiarity with digital marketing concepts and industry trends
- Superior project management skills
- ability to handle multiple complex projects simultaneously
- Thrives in a fast-paced environment
- adapts to ambiguity
- Fluency in English
Desired Qualifications
- ideally in performance marketing
- Advanced Excel/Google Sheets user (functions like vlookup, pivot tables, formulas, sheet optimizations) for forecasting, reporting, and data analysis
- Strong data analytics and operations skills, with a passion for data-driven decision making
- Organizational skills and expertise in managing complex marketing campaign logistics
- Basic understanding of website creation and landing page optimization
- Experience with A/B Testing and reporting across channels
- Exceptional presentation skills, comfortable speaking about and presenting data to clients
- Strong cross-functional management skills, comfortable collaborating with diverse stakeholders
- Relationship builder with excellent verbal and written communication skills
- Familiarity with digital marketing concepts and industry trends
- Superior project management skills and the ability to handle multiple complex projects simultaneously
- Thrives in a fast-paced environment and adapts to ambiguity
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