Sr Digital Analytics Specialist
Remote · United States or Gilbert, Arizona, United States
Job Summary
Sr Digital Analytics Specialist who will own the end-to-end digital data ecosystem, from GTM/GA4 implementations to data governance and actionable insights for marketing and eCommerce. Will design and maintain enterprise event schemas, manage consent tooling and privacy alignment, collaborate with IT/Engineering, and deliver executive-level dashboards and automated reporting using SQL, GA4/GTM, Snowflake/BigQuery, and Tableau. Responsibilities emphasize building data products, optimizing measurement, validating tracking for A/B tests, and driving data-driven recommendations for CRO and marketing strategy. Requires strong autonomy, cross-team collaboration, and the ability to translate complex data into clear business outcomes. Hybrid work from Gilbert, AZ with remote consideration for US-based candidates. Benefits include PTO, health, 401(k), parental leave, tuition reimbursement, and a values-driven culture.
Required Qualifications
- High School Diploma or GED required
- Bachelor's degree strongly preferred
- 4+ years of dedicated experience in digital analytics, marketing technology, or web data engineering
- Advanced mastery of Google Analytics (GA4) and Google Tag Manager (GTM)
- High proficiency in SQL and experience with Snowflake or Google BigQuery
- Experience building executive dashboards and automated reporting in Tableau
- Proven knowledge of user consent frameworks (Consent Mode v2) and GDPR/CCPA
- Experience leading large GA4/GTM deployments and coordinating with Engineering/IT/Data Architects
- Experience communicating technical concepts to non-technical stakeholders
- Experience with data governance, data layers, and privacy-compliant tracking
- Experience with eCommerce or high-growth digital marketing environments preferred
- Strong ability to translate data into actionable business insights
- Ability to manage concurrent projects with attention to detail
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