Sportico: Senior Director, Events
$100,000–$125,000 year
On-siteNew York City, New York, United States
Job Summary
Lead Sportico's overall live events strategy, business development, and long-term growth by overseeing planning and execution of a portfolio of flagship events, including invite-only bespoke gatherings. Partner with sales to create and sell high-value sponsorship opportunities and collaborate with the newsroom to ensure programming reflects editorial excellence. Develop innovative strategies to boost ticket sales and attendee engagement while working with marketing to maximize audience growth and post-event visibility. Recruit high-profile speakers, moderators, and industry leaders to convene influential owners, commissioners, investors, and executives. Manage frequent travel to oversee major events and develop new business opportunities across sports investing, women's sports, executive summits, and emerging sectors.
Required Qualifications
- 8+ years of experience leading conferences, live events, sponsorship sales, business development, executive programming, or media events
- Demonstrated success growing event businesses through sponsorships, ticket sales, partnerships, and new product development
- Proven ability to build and monetize premium B2B conferences and executive experiences
- Experience recruiting high-profile speakers, moderators, and industry leaders
- Strong understanding of the global sports industry and its executive ecosystem
- Must be able to travel frequently to oversee major events and develop new business opportunities
- Employees work onsite 4 days a week and 1 day remotely
Desired Qualifications
- The ideal candidate is a builder
- They recognize opportunities before competitors do
- They understand how to transform emerging trends into must-attend industry events
- They know how to create experiences that executives prioritize because of the quality of the conversations, the caliber of the attendees, and the business opportunities those events create
- They combine strategic vision with operational excellence
- They understand the economics of premium live media businesses
- They have the creativity to imagine what Sportico's next signature event should be
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