Social Media Specialist
$40,498–$40,498 year
On-siteLincoln, Nebraska, United States
EXPIREDLincoln, Nebraska, United StatesOn-siteFull Time$40,498–$40,498 yearAssociates DegreeEnterprise
Full TimeAssociates DegreeEnterprise
Job Summary
Develop, schedule, and release engaging social media content across platforms to increase brand awareness for Nebraska's recreational opportunities. Monitor agency accounts and use social listening tools to inform content strategies while responding to customer service inquiries professionally. Collaborate with the communications team on creative asset development and stay current with emerging trends to maintain a relevant digital footprint. Maintain broad awareness of conservation and recreation information to ensure all posts align with the brand image.
Required Qualifications
- Vocational/Technical diploma or Associates Degree in journalism, communications, marketing, public relations, graphic arts, digital media, videography, or related field
- at least one year of experience in conducting public relations, information, or graphic art activities
- Knowledge of best practices of and trends in social media
- a strong understanding of social media platforms
- Knowledge of Adobe Suite related to graphic design and photo editing
- Knowledge of public information dissemination and its value
- Knowledge of journalism or public relations principles and practices
- Ability to write with attention paid to spelling, punctuation, word usage and grammar
- Ability to communicate effectively with colleagues and the public, at levels understandable to each audience
- Ability to evaluate the public information potential of written, illustrative, and related material
- Ability to develop the information dissemination approach most likely to reach a target audience
- Ability to organize tasks
Desired Qualifications
- Bachelor's Degree in journalism, communications, marketing, public relations, advertising, graphic arts, digital media, videography, or related field
- at least one year of experience in coordinating, planning, and managing public relations/publicity campaigns, mass media communication activities and/or public information programs
- video editing
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