Social Media Performance Specialist
On-siteJakarta, Jakarta, Indonesia
Job Summary
Execute content calendars and publish daily posts across Instagram, TikTok, Facebook, YouTube, Threads, and LinkedIn. Develop weekly and monthly content plans, prepare creative briefs, and edit visual assets using Canva or CapCut. Monitor channel performance metrics, analyze engagement data, and present insights to the Marketing team. Coordinate with Creative, SEO, and Strategy teams to ensure brand consistency and campaign alignment. Contribute ideas to improve workflows and content effectiveness. Requires Bachelor's degree, 2+ years of social media experience, and proficiency in reporting tools. English proficiency is an advantage; Bahasa Indonesia is required.
Required Qualifications
- Bachelor's degree in Marketing, Communication, Digital Media, Business, or related field
- Minimum 2 years of experience managing social media accounts for brands or agencies
- Good understanding of social media platforms including Instagram, TikTok, Facebook, YouTube, Threads, and LinkedIn
- Experience preparing content calendars, content briefs, and performance reports
- Familiar with Meta Business Suite, TikTok Analytics, YouTube Studio, Google Analytics, or similar reporting tools
- Able to analyze engagement metrics and convert data into practical recommendations
- Proficient in Google Workspace (Docs, Sheets, Slides)
- Basic editing skills using Canva, CapCut, or similar tools
- Good written communication skills in Bahasa Indonesia
- Detail-oriented, organized, proactive, and able to manage multiple priorities
Desired Qualifications
- English proficiency is an advantage
- Nice to have: basic understanding of SEO (to enable more effective collaboration with the SEO team)
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