Social Media Marketing specialist
On-siteYerevan, Yerevan, Armenia
Job Summary
Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and conversion across various platforms. Monitor social media trends, competitor activities, and industry best practices while collaborating with designers to create visually appealing assets. Regularly track, analyze, and report on key performance indicators to provide insights for continuous improvement. Identify and engage with influencers and brand advocates to amplify messaging and drive organic growth. Requires a Bachelor's degree in Marketing or Communications, proven experience in executing social media campaigns, and proficiency in analytics tools. Strong analytical skills and creative thinking are essential for translating data into actionable insights within a fast-paced environment.
Required Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- Proven work experience as a Social Media Marketing Specialist or similar role
- Demonstrable experience in developing and executing successful social media campaigns
- Deep understanding of social media platforms, algorithms, and best practices
- Proficient in social media management and analytics tools
- Strong analytical skills with the ability to translate data into actionable insights
- Excellent written and verbal communication skills
- Creative thinker with the ability to produce engaging and impactful content
- Ability to multitask and prioritize projects in a fast-paced environment
- Strong attention to detail and organizational skills
Desired Qualifications
- Knowledge of SEO principles and how they apply to social media
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