Social Media Marketing Manager
On-siteBelen, New Mexico, United States
Job Summary
Manage social media marketing campaigns and day-to-day activities by creating, curating, and managing all published content including images, video, and written material. Monitor, listen, and respond to users while cultivating leads and sales, and oversee design for timelines, profiles, ads, and landing pages. Develop and expand community and influencer outreach efforts, and design, create, and manage promotions and social ad campaigns. Manage online reviews and reputation, applying conflict resolution principles to mitigate potential negative or crisis situations. Possess in-depth knowledge of platforms like Facebook, Twitter, Instagram, YouTube, and Pinterest, combined with excellent writing skills and superior time management. Lead content development and guide employees when necessary.
Required Qualifications
- knowledge and experience of traditional marketing
- creativity and immersion in social media
- in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios
- excellent writing and language skills
- superior time management
- team player with the confidence to take the lead and guide other employees when necessary
- winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution
- great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues
Desired Qualifications
- Marketing degree
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