Social Media Marketing Manager
$18,720–$31,200 year
RemoteBolivia, Illinois, United States
Job Summary
Build and manage a rolling 30-day content calendar for LinkedIn, Instagram, Facebook, TikTok, and YouTube Shorts, creating engaging posts, graphics, and short-form videos that drive qualified traffic, app downloads, and telemedicine visits. Execute daily engagement activities, including thoughtful comments and timely responses, while maintaining a 30-day-ahead schedule and weekly reports. Submit all calendars, copy, and visuals for approval before publishing to ensure brand accuracy and compliance with healthcare messaging standards. Deliver proactive campaign ideas and organic growth experiments to support DrHouse's growth strategy in the US telehealth market.
Required Qualifications
- Minimum 3+ years of experience managing social media for a healthcare, telehealth, health-tech, SaaS, or technology brand
- Proven experience creating social media campaigns that produced measurable business results
- A strong portfolio demonstrating successful campaigns, content creation, and audience growth
- Excellent written and spoken English
- Strong copywriting skills with the ability to create engaging, platform-specific content
- Advanced Canva skills and experience creating graphics, carousels, reels, and short-form videos
- Experience editing short-form videos for Instagram Reels, TikTok, and YouTube Shorts
- Strong understanding of LinkedIn, Instagram, Facebook, TikTok, and YouTube best practices
- Experience using analytics to optimize content performance and make data-driven decisions
- A sharp visual eye and strong attention to detail
- Highly organized, self-directed, proactive, and able to work independently without constant supervision
- Schedule: 6 hours/day, Monday through Friday, with at least a 4-hour overlap during US business hours
- Employment Type: Long-term, part-time contractor role
Desired Qualifications
- Experience working with US healthcare or telehealth companies
- Experience marketing healthcare, SaaS, or technology products to US consumers
- Experience supporting demand generation, product launches, or performance marketing campaigns
- AI can support research and ideation, but generic or unedited AI-generated content is not a fit
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