Social Media Marketing Manager & Content Creator
$62,400–$62,400 year
On-siteLos Angeles, California, United States
Job Summary
Execute social content creation, editorial calendar management, and community engagement across five hospitality brands. Produce polished graphics, Reels, and carousels using Adobe Creative Suite or Canva while maintaining strict brand aesthetic consistency. Coordinate photo and video shoots, manage influencer partnerships, and conduct monthly profile audits to ensure accuracy. Monitor sentiment trends, respond to inquiries, and provide data-driven insights on KPIs like engagement and reach. Collaborate with Sales, F&B, and Operations to align content with business priorities. Available days, nights, weekends, and holidays. Bachelor's degree and 3+ years of multi-brand social media experience required.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Hospitality Management, Business Administration, or a related field
- 3+ years of progressive experience in marketing, social media management, or brand strategy
- preferably within the hospitality, food & beverage, travel, lifestyle, or entertainment industries
- Proven experience managing multi-location or multi-brand social media accounts
- strong understanding of hospitality-driven guest engagement
- Native platform proficiency across Instagram, Facebook, LinkedIn, and TikTok
- Creator Studio proficiency
- LinkedIn Campaign Manager proficiency
- TikTok Business Center proficiency
- Experience with social media scheduling and analytics platforms
- Meta Business Suite proficiency
- Later proficiency
- Hootsuite proficiency
- Sprout Social proficiency
- Proficiency in project management platforms
- ClickUp proficiency
- Asana proficiency
- Monday.com proficiency
- Trello proficiency
- High-level proficiency in creative tools
- Canva proficiency
- Adobe Creative Suite proficiency
- CapCut proficiency
- Excel/Google Sheets proficiency
- Familiarity with AI-assisted tools
- ChatGPT proficiency
- Claude proficiency
- Midjourney proficiency
- Basic understanding of automation tools
- Creator relationship management platforms proficiency
- Aspire proficiency
- Grin proficiency
- Upfluence proficiency
- Proficiency with Microsoft Teams
- Google Workspace proficiency
- Cloud storage proficiency
- Google Drive proficiency
- Dropbox proficiency
- OneDrive proficiency
- Strong visual eye
- demonstrated understanding of luxury hospitality, lifestyle, design, fashion, or editorial aesthetics
- Excellent organizational skills
- ability to manage multiple brands, projects, and competing priorities simultaneously
- Comfortable working collaboratively with the Creative Director
- executing an established brand vision
- high level of attention to detail
- Ability to independently lead department initiatives
- set timelines
- manage deliverables
- support broader organizational goals
- Strong understanding of hotel operations
- interdepartmental dynamics
- ability to influence without authority
- Strategic thinking skills
- ability to interpret analytics
- identify trends
- translate performance data into actionable recommendations
- Elevated problem solving skills
- ability to assess reputational risks
- resolve complex guest concerns
- escalate issues appropriately
- Highly organized
- manage multiple brand calendars
- creators
- stakeholders
- long-term projects simultaneously
- days availability
- nights availability
- weekends availability
- holiday availability
- Must be able to bend
- crouch
- kneel
- twist in the work area
- frequent standing
- walking
- bending
- kneeling
- climbing
- lifting
- pushing
- pulling objects weighing up to 250lbs
- often for extended periods
- maneuver around property
- sit for prolonged periods of time
- operate a computer
- telephone
- copier
- manual dexterity
- operate all office equipment
- perform essential job functions effectively in such conditions
- maintain a neat, clean, and well-groomed appearance
- follow specific uniform guidelines
- wear required articles of clothing
Desired Qualifications
- Photography portfolio
- demonstrated content creation experience
- Portfolio demonstrating photography, content creation, social media design, or creative marketing work
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