Social Media Manager, Product & Promotions
$70,000–$95,000 year
RemoteUnited States
Job Summary
Spearhead organic social strategy and execution for product lifecycle initiatives and promotional campaigns, translating feature launches and sports storylines into compelling content across X, Instagram, TikTok, and Threads. Lead cross-functional collaboration to plan, optimize, and report on product-driven moments, building a repeatable GTM playbook for ongoing activations. Synthesize performance data into clear insights to inform future planning while participating in strategy sessions and internal syncs. While we prefer candidates based in Atlanta, this role is open to qualified applicants from anywhere in the U.S. as a remote position.
Required Qualifications
- Proven experience managing cross-functional campaigns and initiatives, ideally at the intersection of product marketing and social media
- A strategic operator mindset — you can build frameworks and lead processes, not just execute one-off activations
- Strong project management skills with the ability to juggle multiple workstreams across a given week without losing detail or momentum
- Deep understanding of social media platforms and their organic best practices, with a focus on X, Instagram, TikTok, and Threads in particular
- Deep understanding of and engagement with internet culture and humor, and social-first formats
- Data fluency — you're comfortable pulling performance data, identifying trends, and turning insights into action
- Strong communication and collaboration skills — this role sits at the intersection of product marketing, editorial, and creative, and requires clear cross-functional partnerships
- You must be authorized to work for any employer in the U.S.
Desired Qualifications
- Familiarity with the PrizePicks brand and product, and the daily fantasy sports industry, is a plus
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.