Social Media Manager
Remote · Mumbai, Maharashtra, India
Job Summary
Social Media Manager / Public Relations Consultant role responsible for end-to-end management of client social media across platforms, planning and executing campaigns, and producing engaging content for articles, blogs, newsletters, and client materials. Requires 4-5 years of experience, ownership of content calendars for brand handles and CXO profiles, strong writing and storytelling skills, proficiency with social listening and analytics tools (e.g., Meltwater, Netbase, Brandwatch, GWI, Sprinklr), and familiarity with ad campaigns and online reputation management. The candidate should demonstrate the ability to translate PR strategies into campaigns aligned with business goals, manage day-to-day account work while mentoring others, and thrive in a collaborative, diverse, and high-standard environment. The role offers work-from-home flexibility within Archetype’s global program and is based in Mumbai, India.
Required Qualifications
- 4-5 years of work experience
- End-to-end management of social media channels across platforms
- Planning and execution of social media campaigns
- Write and edit engaging and informative content for Authored articles, client briefing material, blogs and newsletters; social media, and other marketing materials
- Ownership of content calendars for brand social media handles and CXO profiles
- Past experience in ad campaigns and ORM would be a plus, but not mandatory
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint)
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