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Vanilla RecruitmentPosted 2 weeks ago

Social Media Lead

$1,200,000–$1,800,000 year

HybridMansfield, England, United Kingdom

ContractSenior Level

Job Summary

Lead end-to-end social media delivery for a major consumer brand, developing insight-led content strategies and overseeing production, community management, and creator partnerships. Present strategies and performance recommendations to senior stakeholders while managing multiple projects, budgets, and production schedules. Guide the wider social team to maintain high standards and monitor platform trends to identify engaging content opportunities. This five-month fixed-term hybrid role supports strategic thinking and creative delivery for a globally recognised client within the F&B and retail sectors.

Required Qualifications

  • Extensive experience in social media, with proven experience in a senior agency-side role involving client account management and strategical planning
  • Strong background delivering social media campaigns for large clients, ideally within F&B, FMCG, retail, hospitality or other consumer-focused sectors
  • Excellent knowledge of TikTok, Instagram, Facebook and YouTube, with a clear understanding of platform-specific content strategies
  • Experience leading creator and influencer activity, including talent selection, briefing and campaign oversight
  • Confident communicator with the ability to present recommendations, strategies and creative concepts to senior stakeholders
  • Strong organisational and project management skills, with experience managing multiple priorities, production timelines and budgets
  • Demonstrable understanding of social trends, online culture and how social media contributes to brand growth and audience engagement

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