Social Media Executive
On-site · Islamabad, Islamabad, Pakistan
Job Summary
Social Media Executive to support growth for Combat Sports and Bedding/Lifestyle brands. Responsibilities include managing Meta and TikTok presence (including TikTok Shop and Live Campaigns), daily posting across Facebook/Instagram/TikTok, content creation (captions, Reels, short-form video, carousels, UGC), monthly content calendar planning, community management (comments, DMs, mentions), audience adaptation for distinct brand audiences, trend monitoring, performance tracking (reach, engagement, growth), and cross-team collaboration with design and performance teams.
Required Qualifications
- 3-4 years of experience in social media management
- Strong working knowledge of Meta platforms and TikTok
- Good understanding of content formats (Reels, short-form video, carousels, UGC)
- Basic understanding of social media analytics and performance tracking
- Strong communication and presentation skills
- Good writing and copy sense for captions and social content
- Creative mindset with attention to detail
- Ability to manage multiple pages and content calendars
- Comfortable collaborating with designers, performance marketers, and other teams
- Excellent command of written and spoken English
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