Social Media Director
RemoteUnited States
Job Summary
Lead a high-performing distributed team of strategists, creators, and support staff by building, mentoring, and standardizing workflows to maximize productivity. Drive client-facing strategy by pitching, presenting, and managing expectations while conducting competitive research to translate business goals into monthly organic social and influencer campaigns. Oversee profile growth across Facebook, Instagram, LinkedIn, TikTok, YouTube, and X, directing original marketing assets including short-form video and copywriting. Build influencer partnerships, manage community engagement, and execute targeted advertising efforts on Facebook, Instagram, and X. Produce detailed monthly performance reports with strategic insights and KPI progress to continuously test and optimize content tactics using data-driven methodologies.
Required Qualifications
- Must reside and be legally authorized to work in the United States
- Minimum of 6–8 years of dedicated professional organic social media and influencer marketing experience in a fast-paced agency setting
- Demonstrated experience successfully growing a team and department structure
- Comprehensive knowledge of social media platform algorithms, industry best practices, and campaign management tactics
- Exceptional written, verbal, and client-facing communication skills tailored for remote collaboration
- Extremely organized, detail-oriented, and accustomed to managing tight deadlines under minimal direct oversight
Desired Qualifications
- Google Analytics certification
- Basic SEO knowledge
- Experience in copywriting, creative writing, short-form video ideation, and asset direction
- Bachelor's degree in Public Relations, Journalism, Communications, Marketing, or a related field
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