Social Content Creator
$75,000–$90,000 year
HybridNew York, United States
Job Summary
Create platform-native short-form video, photos, captions, and graphics using tools like iPhone, CapCut, and Canva, managing the full workflow from ideation to posting. Identify cultural trends and translate brand initiatives into engaging social content, while drafting captions and maintaining the content calendar. Monitor daily comments and DMs to extract raw material for reply videos, Q&A prompts, and community-driven posts. Turn performance data into sharper creative choices and optimize hooks and formats based on analytics. This hybrid role requires two days in NYC and offers a salary range of $75,000 to $90,000 plus equity and benefits.
Required Qualifications
- 3+ years of hands-on experience creating social content for a consumer-facing brand (in-house or agency), with a strong focus on short-form video and platform-native storytelling
- A creator first with social video editing skills and a knack for producing quick-turn content
- Deep platform fluency, especially Instagram and TikTok
- Sharp instincts for culture and trends, always ahead of what's next
- Sees comments and DMs as content opportunities, not just conversations to manage
- Understands the perspective of the modern parent
- A fast, proactive idea generator who loves experimenting
- Can take a campaign brief and see the social-first version of it
- Familiarity with tools like Dash Social or similar publishing/analytics platforms
- This is a hybrid role that will require prospective candidates to be in our NYC 2 days per week
Desired Qualifications
- Experience in parenting, wellness, or consumer tech a plus
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