Social Community Engagement Lead (Senior Manager)
$80,337–$80,337 year
HybridChicago, Illinois, United States
Job Summary
Manage real-time community engagement across Covista's university brand channels by responding to comments, monitoring sentiment, and escalating crisis communications. Lead the Social Ambassador Program by recruiting alumni, faculty, and students as brand advocates, planning signature activations, and executing targeted advocacy efforts. Partner with the AEO team to translate SEO/AEO priorities into community content and collaborate with brand social managers on tone and emerging issues. Work with Corporate Affairs and institutional marketing teams to align messaging with broader reputation goals while maintaining shared process standards for engagement.
Required Qualifications
- Bachelor's Degree
- 5-7+ years of experience in community management, social media or digital engagement
- Proven experience building or managing an ambassador, influencer or advocacy program
- Experience with social listening and sentiment monitoring tools
- Excellent written communication skills with strong judgment on brand voice and tone
- Experience managing a program budget
Desired Qualifications
- Background in higher education, healthcare or nonprofits
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