SEO & AI Search Strategist
RemoteUnited States
Job Summary
Develop and execute comprehensive SEO and AI search strategies for B2B life sciences clients, serving as the day-to-day point of contact for dedicated accounts. Lead regular client calls to translate data into actionable insights, perform website audits, and conduct keyword research to prioritize recommendations. Monitor and optimize visibility in AI-generated answers across ChatGPT, Gemini, and Perplexity by implementing structured data and guiding AI content workflows. Deliver performance reports using GA4 and Search Console to track KPIs and surface trends. This client-facing role requires deep SEO expertise and curiosity about generative search behavior, working within a full-service agency that helps connect life sciences clients with clinicians and researchers.
Required Qualifications
- 3–5+ years of dedicated experience in SEO, digital content strategy, or web optimization, with a proven track record of adapting to generative search features
- Deep understanding of how conversational AI tools retrieve and prioritize web content (Retrieval-Augmented Generation / RAG), and familiarity with prompt engineering concepts
- Expert knowledge of entity-based search tactics, semantic NLP (Natural Language Processing) optimization, and structured data implementation
- Proficiency with GA4, Search Console, and enterprise SEO suites. Ability to build clean experiments, instrument data tracking, and let data drive strategy
- Solid understanding of HTML/CSS, JavaScript SEO bottlenecks, and content management systems (CMS) to seamlessly brief web development teams
- Proven ability to manage multiple enterprise B2B client accounts simultaneously
- Experience with Google Analytics 4, Google Search Console, and Google Tag Manager
- Active Google Analytics certification
- Experience monitoring and reporting on AI search engine visibility (ChatGPT, Gemini, Perplexity)
- Hands-on experience with prompt/query research for AI search behavior
- Strong knowledge of Google best practices, Core Web Vitals, E-E-A-T, and evolving quality guidelines
- Self-motivated, curious, and committed to continuous self-directed learning in a fast-moving discipline
Desired Qualifications
- Background in B2B marketing, life sciences, healthcare, or regulated industries
- Familiarity with FDA-regulated content environments and awareness of compliance considerations
- Working knowledge of WordPress CMS for content execution
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