Senior User Acquisition Manager
On-siteTel Aviv, Tel Aviv, Israel
Job Summary
Manage and optimize large-scale user acquisition campaigns across Meta, Google, TikTok, and Snapchat while analyzing data to improve key performance metrics like CPA, ROAS, and LTV. Develop A/B and multivariate testing strategies, oversee budgets to ensure efficient media spend, and collaborate with creative, analytics, and product teams to align strategies and execute growth goals. Stay updated on industry trends to leverage new opportunities for global brand campaigns. This role requires 3+ years of hands-on experience in performance marketing and proficiency in attribution tools such as Google Analytics and AppsFlyer.
Required Qualifications
- 3+ years of hands-on experience in user acquisition or performance marketing
- Proven success managing high-budget campaigns for international brands
- Strong knowledge of major digital marketing channels (Meta, Google Ads, TikTok, Snapchat)
- Advanced analytical skills with experience in attribution and analytics tools such as Google Analytics, AppsFlyer, Adjust
- Ability to prioritize, multitask, and thrive in a dynamic, fast-paced environment
- Excellent communication and collaboration skills
- High-level proficiency in English (written & spoken)
Desired Qualifications
- Experience working with agile methodologies
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