Senior Product Marketing Manager
$117,000–$245,000 year
Remote · United States
Job Summary
Senior Manager of Product Marketing to translate our Context Intelligence platform’s capabilities into industry-specific business value messaging and drive go-to-market initiatives. Own end-to-end industry marketing across multiple sectors, develop solution messaging, create externally-facing content (solution briefs, blogs, presentations, webinars, demonstrations), and enable sales through high-impact campaigns and ABM plans. Collaborate with product, sales, and marketing to launch new capabilities, monitor industry trends, and position our platform against competitors with data-driven messaging and measurable outcomes. Leverage storytelling and presentation skills to engage audiences and move prospects from consideration to purchase. Bonus points for experience in life sciences, financial services, and healthcare industries.
Required Qualifications
- Bachelor’s degree in business, marketing, or IT/software-related field required
- MBA preferred
- 5-10 years of experience in product marketing in B2B enterprise software
Desired Qualifications
- Bachelor’s degree in business, marketing, or an IT/software-related field required
- MBA preferred
- 5-10 years of experience in product marketing in B2B enterprise software
- Talented storyteller who crafts compelling narratives that engage audiences and move them from consideration to purchase
- Proven strategic thinker who solves for clear business outcomes and plans programs that deliver against those
- Ability to collaborate and drive alignment cross-functionally to deliver excellent execution of high-impact programs
- Resourceful operator with a proven track record of high-quality work and ability to execute multiple projects with tight deadlines effectively, and prioritize for impact in a fast-paced environment
- Outstanding written and verbal communication skills, strong public speaking and presentation skills, and attention to detail in messaging and work outputs
- Familiarity with enterprise SaaS solutions and experience with selling to tech and LOB leaders
- Strong quantitative and analytical skills with a passion for measurement and metrics
- Entrepreneurial spirit and confidence to pick up and lead new projects
- Bonus points for knowledge of/experience in life sciences, financial services, and healthcare industries
- Product marketing experience in data management technologies in a SaaS environment
- Experience with SaaS solutions in data management, data governance, AI, and analytics technologies
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