ShopMy logo
ShopMyPosted 1 month ago

Senior Product Marketing Manager - Brand

$170,000–$185,000 year

On-siteNew York, United States

Full TimeSenior LevelSmallE-commerce Platform

Job Summary

Own ShopMy's brand-facing messaging framework, defining value propositions and positioning pillars for DTC brands, advertisers, and enterprise retailers. Lead go-to-market strategy for new features, partnering with Product, Marketing, and Design to drive adoption and measurable impact. Define narratives that accelerate deal velocity by equipping the Revenue team with pitch decks, talk tracks, and competitive intelligence. Synthesize performance data and customer insights to sharpen brand GTM strategy and translate market dynamics into actionable product feedback. Drive alignment across cross-functional teams to ensure consistent messaging and coordinated launches. This high-impact role shapes the future of human-led commerce at the intersection of technology, culture, and taste.

Required Qualifications

  • 5–8 years of experience in product marketing
  • Proven ability to craft compelling narratives for a sophisticated business audience
  • Exceptional writer and storyteller
  • Strong cross-functional collaborator
  • Strong strategic instincts
  • Comfortable operating in fast-moving, ambiguity-rich environments

Desired Qualifications

  • Experience marketing to brands, advertisers, or enterprise/DTC buyers
  • Background in influencer marketing, affiliate, or performance marketing
  • Familiarity with two- or three-sided marketplace dynamics
  • Experience working alongside a Sales or Revenue team in a high-growth startup

Hiring someone like this?

Get your role in front of qualified candidates on Sorce.

Get started

Apply to this job in one click with Sorce

Apply on Sorce