Senior/Product Manager

Own the marketing strategy for a portfolio of high-complexity products and services, from concept through maturity. Manage all commercial elements of the product lifecycle including planning, positioning, product requirements development, product launch, product maintenance, and post-market surveillance. Drive voice-of-customer programs and competitive intelligence initiatives to identify market opportunities and influence product development priorities. Lead planning and execution of KOL engagement strategies for major conferences, including speaker selection and scientific messaging alignment. Develop sales enablement tools and train key stakeholders on product positioning. Contribute to marketing campaigns that educate the target audience on unique value propositions. Manage technical documentation and labeling in various languages. This role supports Invivoscribe's mission to improve lives with precision diagnostics across North America, Europe, and Asia.