Senior Product Manager, Content Experiences - epocrates
$141,000–$239,000 year
RemoteUnited States
Job Summary
Own the product strategy and roadmap for clinical insights publishing infrastructure and content experiences supporting epocrates' clinical intelligence offerings. Partner with editorial leaders, content contributors, and vendor partners to translate content strategy into product priorities and execution plans. Collaborate with Content, Engineering, and Design to define internal systems, tooling, and workflows that support content review, publication, and management at scale. Lead the development of user-facing content experiences and experiments to improve discovery, engagement, and repeat usage of the newsfeed. Identify new storytelling formats and delivery methods that better serve clinical users while using AI tools to accelerate research and requirements development. Define success metrics including newsfeed engagement and unique active users to guide prioritization and iteration.
Required Qualifications
- Bachelor's degree or equivalent professional experience
- 6+ years of experience in product management, digital product development, or a related role
- Experience in media, digital publishing, newsroom environments, or content-driven consumer products
- Demonstrated ability to define product roadmaps and drive execution with Engineering and Design teams across complex, cross-functional initiatives
- Experience with content management systems, publishing workflows, editorial tooling, or platforms that support content operations at scale
- Strong understanding of user-facing product development, experimentation, and engagement strategy across mobile and web experiences
- Comfort operating across internal platform needs and external user experiences, with the ability to connect workflow decisions to audience outcomes
- Strong analytical skills, with experience defining KPIs, interpreting user behavior, and using data to guide prioritization and iteration
- Experience working closely with content teams, journalists, newsroom leadership, or content contributors to bring content strategies to life through product and platform development
Desired Qualifications
- Experience in healthcare technology, digital health, clinical content, or products serving healthcare professionals
- Familiarity with AI tools and practical ways they can improve product management workflows, such as prototyping, documentation, research synthesis, or requirements development
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